We love the hospitality industry and have designed restaurants with Carls’ Jr, and others, but once in a while we get to work with independents. Privateers who simply love their food and love their customers. BRGRZ is in Collingwood Ontario, on Nottawasaga Bay along the Southern point of Georgian Bay. This is one awesome destination surrounded by ski resorts and cottages. Competition is stiff with hundreds of bars and dinner options and to the uninitiated you compete with curb appeal. The retro logo and marquee style signage flags this en vogue farm to table meets NY Meat Packing District venue as the place to go.
Signage is 100% designed in house and is visible from a half mile either direction. Scribblers’ Club works closely with clients, city bylaws and permit officials to satisfy the needs of all involved.
Interior is juxtaposed subway tile and reclaimed pallet wood. All typefaces are stamp or hand lettered to recall the hard core Meat Packing District of NY. Fixtures are gas pipe, concrete, steel and other industrial grade materials. Used throughout are reclaimed pallets, some coloured brightly to add levity.
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